Sunsweet Engaged WSI to Develop a Digital Marketing Strategy

Sunsweet, an international food brand, partnered with WSI to develop a digital marketing strategy that would present a consistent brand message across all of their markets in Europe. Established over 100 years ago, Sunsweet has become one of the world’s most successful agricultural cooperatives. As the Sunsweet brand continued to grow and expand to over 45 countries worldwide, the company needed a new website that would appeal to European audiences, incorporating elements to accommodate different languages and cultures.

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